“I’ve been working with people who are the best of the best,” she said. She explained her experience modeling and acting has also impacted her approach to beauty. Since then I never found a product that stays on and is glossy, so this is the first time that I’m actually seeing it come into fruition in a lip product.”Īside from her role in “Euphoria,” Cherry made waves during New York and London Fashion Weeks this February, walking the runways of LaQuan Smith and GCDS and sitting front row at Fashion East and Maryam Nassir Zadeh, among others. “When I was very young - when I first got into makeup - I had this conversation with my mom where we were like, you can find a lipstick that stays on for a long time, but it’s so hard to find lipstick that stays glossy for a long time. She explained she was drawn to the liquid lipstick collection because of its long-lasting wear and glossy sheen.

She explained lip products have always been her preferred go-to makeup look, so naturally she wanted to work with Urban Decay on its new Vice Lip Bond Liquid Lip Color collection.Ĭherry appears in the product’s campaign sporting a bright red lip stain. While Cherry has been inspired by the bold beauty in “Euphoria,” she explained her daily beauty look is primarily a no- makeup makeup look, with the exception of a red lip. Chloe Cherry and Urban Decay celebrate the launch of Vice Lip Bond at The Jane Ballroom.

Chloe cherry euphoria